Speed
Slow pages lose visitors first and rankings at the margin.
- Core Web Vitals from real users
- Images, fonts and render-blocking scripts
- Caching and CDN setup
- Server response time
WordPress Speed and SEO Repair
I find what is slowing your site and holding back its rankings, from theme and plugins to hosting, schema and indexing, then fix it while every URL keeps working.
What the check covers
Free, no sign-up. Results in about 20 seconds; the fix for each problem unlocks with your email.
3 vitals
LCP, INP and CLS measured
5 days
Until your WordPress report
Every URL
Kept or redirected
1 person
Audits and fixes
Your WordPress fixer
Ashikur Rahman, SEO and AI Search Specialist
Much of my work is on WordPress: slow sites, plugin clutter, two SEO plugins fighting each other, broken schema, and hacked installs that need cleaning before anything else can be fixed.
Law training (LLB, LLM in International Law) made me careful by default. A backup and a written change plan come before anything is touched, and Google's documentation on Core Web Vitals comes before any plugin's promise.
The person who audits your plugins is the person who removes them, tunes the cache and crawls the site afterwards. I also run criticnest.com, where I publish search news and reviews of hosting and SEO tools.
Check who you are hiring
WordPress, decoded
Run your site through PageSpeed Insights, search your domain in Google and look at your plugin list. Pick the symptom to see what usually causes it on WordPress and how it gets fixed.
Pick what you see
Seen in PageSpeed Insights.
What it means
Usually a heavy theme or page builder, large images, scripts from plugins loading on every page, or no proper caching. On cheap hosting, slow server responses add to it.
What I do about it
Measure each template, cut what loads without being needed, fix images and fonts, set up caching, and check the server before blaming the theme.
Seeing this on your site?
Seen in your Plugins list, or as duplicate tags in the page source.
What it means
Yoast, Rank Math or All in One SEO running side by side output duplicate titles, descriptions, schema and sitemaps, and their settings fight each other.
What I do about it
Keep one, move its settings and redirects across, remove the other and check every template's output afterwards.
Seeing this on your site?
Seen with a site: search in Google, or in Search Console under Security issues.
What it means
A site: search shows pages in another language, pharmacy or casino spam you never published. That is injected content from a hacked plugin, theme or account.
What I do about it
Clean the injected files and database entries, close the way in, remove the spam URLs and request a review in Search Console if Google flagged the site.
Seeing this on your site?
Seen in PageSpeed Insights, Google results or your WordPress dashboard.
What it means
WordPress creates a page for every uploaded image, tag and internal search. Indexed in bulk, these thin pages compete with the pages you care about.
What I do about it
Redirect attachment pages to their file or parent post, and noindex thin archives and search results.
Seeing this on your site?
Seen at /wp-sitemap.xml and your SEO plugin's sitemap address.
What it means
WordPress has its own sitemap since version 5.5, and SEO plugins add another. Two sitemaps listing different URLs send Google mixed signals.
What I do about it
Keep one sitemap, switch the other off and submit the one you keep in Search Console.
Seeing this on your site?
Seen in PageSpeed Insights, Google results or your WordPress dashboard.
What it means
A plugin conflict, an outdated PHP version or a theme that has not kept up with WordPress core.
What I do about it
Find the conflict on a staging copy, update or replace the culprit, and set up backups and a safe update routine.
Seeing this on your site?
Seen in your Plugins list and on each plugin's WordPress.org page.
What it means
Abandoned plugins stop getting security fixes and are a common way into WordPress sites.
What I do about it
Replace each one with a maintained alternative or remove it, after checking what it actually does on your site.
Seeing this on your site?
Seen in PageSpeed Insights, Google results or your WordPress dashboard.
What it means
The number alone says little. Twenty light, maintained plugins can be fine; one heavy plugin loading everywhere can be the real problem.
What I do about it
Nothing to fix on count alone. I check what each plugin loads and where, and only remove what costs you speed or safety.
Where I look
Speed tools give you a score. The audit finds which theme file, plugin or server setting causes it, so every fix is aimed at a cause and every URL survives the work.
Slow pages lose visitors first and rankings at the margin.
Most WordPress problems start with what is installed.
Settings decide which pages Google sees.
Duplicate or broken markup confuses more than it helps.
Checked before any change, so problems are not spread.
Some problems are the server, not the site.
WordPress report
Within 5 business days: what slows the site, what is risky, and the order to fix it in without breaking anything.
One page on what is slowing your site, what is risky and what to fix first.
Core Web Vitals from real users where Google has the data, plus lab tests on each key template.
The plugin, template or setting behind each issue, and the pages it affects.
Ranked by likely impact and effort, so the first week goes where it counts.
Backups, staging and the order of changes, so nothing breaks on the live site.
Repair sprint
I make the changes on staging where possible, put them live and crawl the site to prove nothing broke.
Plugins that cost speed or safety removed or replaced, with what they did covered another way.
Images, fonts, caching and scripts fixed, with before and after numbers on real pages.
A single SEO plugin, titles on every template, one sitemap and thin pages kept out of the index.
Duplicate markup removed, so each page carries one accurate set of structured data.
Outdated plugins updated or replaced, unknown admin accounts removed and any injected spam cleaned.
Every URL checked once changes are live, with redirects tested, so no page is lost.
Safe repair process
A backup comes first, the report second, and changes only after you have seen the plan.
Day one
You create a separate admin account for me, ideally with a fresh backup and a staging copy.
Days one to four
I test speed on your key templates, go through every plugin and check SEO settings and security basics.
Within a working week
The WordPress report and safe change plan arrive, and I answer questions about them for seven days.
Optional, 2 weeks
I make the changes on staging first where possible, put them live and crawl the site to confirm nothing broke.
Repair pricing
Published prices, the same as every service, here covering speed, plugins, SEO setup and security.
Audit
$149
fixed price / 5 business days
Find what is really slowing the site.
You end up with: A WordPress report with a speed baseline and a safe change plan.
2-week sprint
Recommended$599
per service / 2 weeks
Make it fast and clean, without a rebuild.
You end up with: A faster site, a change log and proof every URL still works.
Monthly
$399/mo
per month, from / ongoing, cancel monthly
Keep WordPress updated and quick.
You end up with: A WordPress site that stays fast and safe as it changes.
Before you book
If one of these sounds like your site, the audit shows what is holding it back, and the sprint fixes it without a rebuild.
A fresh backup and, where possible, a staging copy before anything is touched.
Speed tests and a full crawl before and after, and a log of every change.
Fewer plugins, cleaner templates and real caching, not plugins that hide problems from tests.
A separate admin account you delete when the work is done, and no contract.
My promise
I make your WordPress site faster, cleaner and easier for Google to crawl, and I show you the numbers before and after. Rankings are Google's decision, and Google rewards fast, well-built sites that are easy to crawl. That is exactly what I deliver.
Not sure? Send the site and I will tell you whether repair or rebuild makes sense.
You want a new design
This work fixes the site you have. A full redesign is scoped separately.
No admin access
Fixes need an admin account. Without one, the audit still shows what to ask your developer for.
Speed-score hacks
Plugins that hide problems from speed tests break things later. I fix the cause.
WordPress questions
What owners ask before handing an admin login to someone new.
Usually not. I first find out whether the problem is the design, the structure or the technical setup, and recommend the smallest change that fixes it. Most slow WordPress sites need fewer plugins and better caching, not a new site.
Google's Core Web Vitals: Largest Contentful Paint for loading, Interaction to Next Paint for responsiveness (it replaced First Input Delay in March 2024), and Cumulative Layout Shift for stability. Google's good thresholds are 2.5 seconds, 200 milliseconds and 0.1. I use real-user data where Google has it, and lab tests on each key template.
Yes, that is planned in from the start. Every URL, redirect and canonical stays in place, changes go through staging where possible, and I crawl the site afterwards to confirm nothing broke.
There is no magic number. What matters is what each plugin loads and where. I keep the ones that earn their place, and remove or replace those that slow every page or have stopped getting updates.
Yes. I remove the injected files, database entries and spam pages, close the way in, and request a review in Search Console if Google flagged the site. Then I set up updates and backups so it does not happen again.
Yes. Page builders add weight, and most of it can be tuned: what they load, where, and how. I only suggest moving away from one when tuning cannot get the speed you need.
Usually, yes. If the host is the bottleneck, the audit shows the evidence, such as slow server responses on every page, and your options.
For the audit, a read-only look and PageSpeed tests go a long way, but admin access lets me check plugins and settings properly. For the sprint, yes: ideally a separate admin account that you remove when the work is done.
After the repair
Once the site is fast, technical SEO makes sure Google indexes the right pages.
If repair is not worth it, a move to Lovable can keep your URLs and rankings.
A clean, fast site is easier for AI crawlers to read as well.
Get a diagnosis
Slow pages, a ranking drop or something stranger: describe it in the form. I will check it before I reply and tell you where I would start.
No call required. You get my reply by email.