01
Business Profile
Your profile is the first thing Google uses to match you to local searches.
- Primary and secondary categories
- Services, hours and business details
- Photos, products and attributes
- Guideline risks that cause suspensions
Local SEO and Reputation
Get found on Google Maps. And keep your reviews clean.
I fix your Google Business Profile, citations and location pages so you rank in the Map Pack, and I take reviews that break Google's rules through Google's own reporting process.
Live check
fetches your site nowAI Visibility Checker
What the check covers
- robots.txt rules for 13 search and AI crawlers
- Content readable without JavaScript
- noindex tags and firewall challenge pages
- Title, description, canonical and language
- Organization and Person schema, sameAs links
- Sitemap, H1 and llms.txt
Free, no sign-up. Results in about 20 seconds; the fix for each problem unlocks with your email.
- Map Pack, Business Profile and citations
- Citations built and corrected for you
- Fake reviews reported through Google's process
- Nothing that risks a suspension
Rank grid
Your area, point by point
5 days
Until your local report
Citations
Built and corrected
1 person
Audits and fixes
Your local specialist
Local rankings and reviews, handled by the same person.
Ashikur Rahman, SEO and AI Search Specialist
A large part of my work is local: Google Business Profiles, Map Pack rankings, citations, and reviews that break Google's rules. I build and correct citations for clients and handle review disputes through Google's own process.
Review disputes are where my law background (LLB, LLM in International Law) earns its keep: a dispute is won on policy, not on complaints. I read Google's review and Business Profile guidelines and build each report around the rule that was broken.
Your profile, citations, disputes and rank grid stay with one person from start to finish. Nothing is passed to a junior or a call centre. I also run criticnest.com, where I publish search news and reviews of SEO and local tools.
- Business Profiles and the Map Pack
- Categories, services, photos and the guideline issues that hold profiles back or get them suspended.
- Citations built and corrected
- Listings found, fixed and created so your name, address and phone match everywhere.
- Policy-based review disputes
- Each report built on the exact Google policy a review breaks, with the evidence attached.
- Rank grids, not single searches
- Rankings measured from points across your area, before and after the work.
Check who you are hiring
Google Maps, decoded
What Google Maps is telling you about your business.
Search your main service the way a nearby customer would, then look at your own profile. Pick what you see on the map to learn why it happens and what changes it.
Pick what you see
- Needs a fix
- Check it
- Usually fine
Needs a fix
You are missing from the Map Pack for your main service
Seen on Google Maps and in the local results on Google Search.
What it means
Google ranks local results on relevance, distance and prominence. When you are missing, the usual causes are the wrong primary category, a website that does not back up your service and area, or fewer and older reviews than the businesses shown.
What I do about it
Fix the categories and profile details, strengthen your service and location pages, and build a steady flow of genuine reviews.
Seeing this on your profile?
Needs a fix
You only appear when people search your business name
Seen on Google Maps and in the local results on Google Search.
What it means
Google knows your business exists but does not connect it with the service people search for. Your profile and site describe who you are, not what you do.
What I do about it
Align your categories, services and website pages with the exact services customers search for in your area.
Seeing this on your profile?
Needs a fix
A fake or abusive review appeared
Seen on your Google Business Profile.
What it means
A review from someone who was never a customer, a competitor, or one with harassment or personal information. Google's policies prohibit these, and Google decides on each report.
What I do about it
Match the review to the exact policy it breaks, gather the evidence and report it through Google's own process, then escalate through the review management tool when needed.
Seeing this on your profile?
Needs a fix
Your address or phone is wrong on other sites
Seen on directories, maps apps and data aggregators.
What it means
Old addresses, previous phone numbers or a former business name live on directories and data aggregators. Mixed details make Google less sure which version is right.
What I do about it
Find every listing that matters, correct it, and build the missing citations so your details match everywhere.
Seeing this on your profile?
Check it
Your profile is suspended or asks to be verified again
Seen in your Business Profile dashboard.
What it means
Usually a guideline mismatch, such as a name with extra keywords, an address that is not a staffed location, or a big change that triggered a review.
What I do about it
Find the guideline issue, fix it on the profile, and file the reinstatement request with the evidence Google asks for.
Seeing this on your profile?
Check it
A competitor's business name is stuffed with keywords
Seen on Google Maps and in the local results on Google Search.
What it means
Names like 'Best Emergency Plumber Austin' break Google's guidelines when the real name is shorter, and they can outrank honest listings.
What I do about it
Suggest an edit with proof of the real name, and use Google's Business Redressal Complaint Form when the edit does not stick.
Seeing this on your profile?
Check it
Your rating dropped after reviews disappeared
Seen on your Google Business Profile.
What it means
Google removes reviews its systems flag, sometimes genuine ones, for example after a burst of reviews in a short time.
What I do about it
Check whether the pattern explains it, then keep reviews coming steadily from real customers instead of in bursts.
Seeing this on your profile?
Usually fine
Your ranking changes from street to street
Seen on Google Maps and in the local results on Google Search.
What it means
Distance to the person searching is one of Google's three local ranking factors, so your position really does differ across your area.
What I do about it
Nothing is wrong. I measure rankings on a grid of points across your area, so we see the whole picture, not one search.
Local audit areas
Six areas behind your map position.
Rank trackers show where you stand. The audit finds why: from your profile and citations to your reviews and pages, so every fix is aimed at a cause.
02
Reviews
Reviews feed rankings, clicks and now AI answers in Maps.
- Count, rating and recency against competitors
- Reviews that break Google's policies
- How and how fast you respond
- How reviews are requested today
03
Citations
Consistent listings help Google trust your details.
- Name, address and phone on key directories
- Duplicate and outdated listings
- Data aggregators that feed other sites
- Missing citations competitors have
04
Location pages
Your website has to back up what your profile claims.
- Service and location pages
- Address and contact details on the site
- LocalBusiness markup that matches
- Links from your profile to the right page
05
Competitors
The Map Pack is a comparison, so you are judged against them.
- Who holds the Map Pack for your services
- Their categories and review velocity
- Listings that break the guidelines
- Gaps you can win quickly
06
Map rankings
One search from one spot is not your ranking.
- A rank grid across your service area
- Your main services and variations
- Mobile and desktop results
- A baseline to measure the work against
Local report
Your local report, with a rank grid.
Within 5 business days: where you rank across your area, why, and what to fix on your profile, citations and reviews.
- 01
Your local snapshot
One page on where you stand on the map, what holds you back and what to do first.
- 02
Your rank grid baseline
Where you rank from points across your area for your main services, so every later change can be measured.
- 03
Profile and citation findings
Category, detail and listing problems, each with what it affects and the fix.
- 04
A review plan
Which reviews can be reported and under which policy, plus a request process that follows the rules.
- 05
Fixes in order
Ranked by likely impact and effort, so the first week moves you most.
Map Pack sprint
Two weeks on your profile, citations and reviews.
I make the profile fixes, build and correct citations and file review disputes, then rerun the rank grid.
Profile clean-up
Categories, services, details and photos corrected so your profile matches what customers search for.
Citations built and corrected
Your listings fixed or created on the directories and aggregators that matter, with identical details everywhere.
Location and service pages
Pages that back up your profile, with matching details and markup, linked from your profile.
Review disputes filed
Policy-breaking reviews reported through Google's process with evidence, and escalated where the tool allows.
A review request process
A simple way to ask every real customer for a review, with no incentives and no gating.
Rank grid recheck
Your rankings measured again across your area, side by side with the baseline.
Getting on the map
From profile access to a stronger map position, in four steps.
Profile access first, a rank grid baseline next, and fixes only where the report shows they pay.
- 01
Access
Day one
You add me as a manager on your Business Profile and tell me your main services and area. You stay the owner.
- 02
Baseline
Days one to three
I run a rank grid across your area, check your citations, and go through your reviews and your competitors' profiles.
- 03
Report
Five business days
The local report and review plan arrive, and I answer your questions about them for seven days.
- 04
Fix and recheck
Optional, 2 weeks
I clean up the profile, build and correct citations, file review disputes and rerun the rank grid.
Local SEO pricing
What local SEO work costs.
The same published prices as every service, here covering your profile, citations and reviews.
Audit
$149
fixed price / 5 business days
Find out what keeps you off the map.
- A rank grid across your service area
- Your Business Profile reviewed in full
- Citations checked for errors
- Reviews checked against Google's policies
- Follow-up questions for a week
You end up with: A local report, a rank grid baseline and a review plan.
2-week sprint
Recommended$599
per service / 2 weeks
Fix the profile, build the citations.
- Picks up from the audit's fix list
- Profile categories and details fixed
- Citations built and corrected
- Policy-breaking reviews reported
- The rank grid rerun at the end
You end up with: A cleaner profile, consistent citations and a before and after rank grid.
Monthly
$399/mo
per month, from / ongoing, cancel monthly
Keep climbing the Map Pack.
- The rank grid rerun every month
- New citations each month
- Review monitoring and disputes
- Your profile kept current
- No contract: cancel before the next month
You end up with: Steady local growth, tracked on the same grid every month.
Before you start
Built for businesses that win customers nearby.
If one of these sounds like you, the audit shows what is holding you back on the map, and the sprint fixes it.
A strong fit if
- You do not appear in the Map Pack for your main service
- A fake or abusive review is hurting enquiries
- Your address or phone is wrong on other sites
- You have several locations with mixed details
- Competitors with fewer reviews outrank you on the map
Policy-first disputes
Every review report is built on the exact Google policy it breaks, with the evidence attached.
Rank grid before and after
Your rankings measured across your area before and after, plus a log of every listing change.
Suspension-safe methods
No fake reviews, gating or keyword-stuffed names that put a profile at risk.
You stay the owner
You keep ownership of your profile. I work with manager access you can remove at any time.
My promise
I put your profile, citations, pages and reviews in the shape Google's local guidelines reward, and I show you the rank grid before and after. Map rankings and review decisions are Google's call, and Google favours businesses that are relevant, close by and well regarded. Building exactly that is my job.
When local SEO will not help yet
Not sure? Tell me your address and services and I will be straight with you.
No real location or service area
Business Profiles need a genuine address or service area. Virtual offices usually break the rules.
Removing honest reviews
Genuine reviews stay. I help you answer them well and earn more good ones, the right way.
Fake review schemes
Fake reviews, gating and keyword-stuffed names risk suspension. I only build what holds up.
Local questions
Local SEO, answered.
What owners ask before handing over manager access to their profile.
How does Google decide local rankings?
Google says local results are based mainly on relevance, distance and prominence: how well your profile matches the search, how far you are from the searcher, and how well known and well reviewed you are. The audit checks each one against the businesses that outrank you.
Can every negative review be removed?
No, and that protects you too. Reviews that break Google's policies, such as fake, abusive or conflict-of-interest reviews, can be reported, and I build each report on the exact policy it breaks. Honest negative reviews stay; a calm, useful reply often does more for you than removal would.
What are citations, and do they still matter?
Citations are listings of your business name, address and phone on directories and data sources. Consistent citations help Google trust your details and send customers to the right place. I find the ones that matter for your area and industry, correct the wrong ones and build the missing ones.
My profile was suspended. Can you help?
Usually, yes. Suspensions mostly come from a guideline mismatch. I find the issue, fix it on the profile and file the reinstatement request with the evidence Google asks for. Reinstatement is Google's decision, and a clean, well-documented request gives it the best chance.
Is it allowed to ask customers for reviews?
Yes. Asking every customer is fine. Offering incentives or only asking happy customers is not: Google's policies prohibit both, and in the US the FTC rule on fake reviews has applied since 21 October 2024. The request process I set up follows both.
Do reviews affect AI answers in Google Maps?
Yes. Since March 2026, Google Maps can answer questions with Gemini, drawing on review text, photos and business details. Detailed, recent reviews that mention your services help both your ranking and what those answers say about you.
How fast do local rankings change?
Profile and category fixes can show within days or weeks. Citations and reviews build up over time. The rank grid before and after shows you exactly where you moved, across your whole area.
Do you work with multi-location businesses?
Yes. Consistent names, categories, pages and citations matter more with every location, and I report on each location separately.
More for local businesses
Local works better with these.
Technical SEO
Location pages only help if Google can crawl and index them.
Generative Engine Optimization
AI answers about local businesses draw on reviews and citations too.
WordPress Speed and SEO Repair
Most local business sites run on WordPress, and a slow one costs map clicks.
Check your listing
Send your business name. See where you rank.
Tell me your business, your area and what you see on Google Maps. I will check your profile before I reply and tell you where I would start.
- 1I check your profile and a few map searches before I reply.
- 2Expect a reply within one working day.
- 3If there is work worth doing, the scope and price come in writing beforehand.
Start with your business details
Reply by email, no sales call needed.